Knowing Your Roots

Posts tagged ‘production’

Investing in the Future: Potato Research in Wisconsin Pays Big Dividends

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For any progressive business, it is common knowledge that investment in research and development will increase its efficiency or broaden its portfolio. This principal applies to agriculture as well and nowhere is this better exemplified than by Wisconsin’s potato growers. These hardworking growers are known across the United States for their innovations in production, resource conservation and sustainability. These achievements did not occur by happenstance; they required a vision and an investment from the industry to achieve that vision. Recognizing this, every Wisconsin potato grower voluntarily pays 6 cents to their association for every 100 pounds of potatoes produced annually. This is no paltry sum, as Wisconsin is the 3rd largest potato-producing state in the US with close to 28 million 100 pound sacks grown during 2013!

A large portion of this money is invested back into the University of Wisconsin to provide scientists from multiple disciplines the dollars needed to fund research in all areas impacting potatoes. Over 25 projects are funded annually – ranging from short-term, innovative problem solving to long-term, basic science- for a total of over $350,000 each year. The initial association investment of $10-20,000 in funds to individual projects pays big dividends to the growers, the industry and the state, as UW researchers are able to use this funding to leverage additional federal funding sources back to Wisconsin by over 100 fold! In 2014 this translated into over $30 million return on a $350,000 investment!

The dedication and excellence of faculty, academic staff and graduate students across multiple academic disciplines generates remarkable results. To give readers a glimpse into some of the fascinating individual stories being generated in labs and field stations across Wisconsin, the New Family Farm postings over the next several months will feature ongoing research being conducted by graduate students. These will address important topic areas that include Potato Breeding, Seed Production, Growing Potatoes, Protecting Natural Resources and Managing Pests. Each topic will be introduced by faculty experts in the field and followed by specific graduate student research projects. We hope you enjoy these glimpses into the stories that are evolving in one of the nation’s premier potato research programs.

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Farm Perspectives – Produce Traceability Initiative

 

Many years ago there was a connection between the consumer and the farmer and that connection created a level of trust.  Before the days of large national retailers local produce was a way of life and it was likely that you knew the farmer that grew the food that was being sold at your corner grocery store.  If you didn’t know him, you knew of him and where he was from.

As retailers grew, so did farms.  Instead of selling produce locally the geography of markets expanded, national chains developed distribution centers and produce was shipped further and further away from where it was grown.  This expansion created a disconnect between the producer and the consumer despite the fact that the produce was just as healthy and just as good for you.

Traceability - Bushmans Inc BlogThe Produce Traceability Initiative (PTI) is designed to do many things, but one of the most important is to help foster that connection between where the food is grown and the consumer.  By being able to trace food back to its place of birth a consumer has a much higher comfort level with that produce and in the consumer’s mind creates that connection back to the land, which is something we should support and embrace as producers.

Of course there are other practical reasons to embrace PTI, the least of which is quickly becoming mandatory when doing business with larger retailers. Being able to trace produce back to the field level is no longer a luxury.  It is quickly becoming a requirement to participate in the marketplace.  Growers who resist implementing PTI will ultimately find themselves on the outside looking in and will ultimately have difficulty finding outlets for their product.    (more…)

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